Mukuru: Thank You

Workbench created this TV commercial to relaunch the Mukuru brand. The ad shows the hard work and sacrifice that has become a way of life for the foreign migrants living and working in South Africa, to provide for their families back home. It celebrates their commitment, it focuses on the hope in their provision, and shows the gratitude of the people who depend on that connection.

Video of Mukuru – Thank you TVC (60sec)
Video of Mukuru – Thank you TVC (30sec)

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